This Easter-themed augmented reality experience, developed for the Continente Loyalty Card app, brings an interactive, nationwide egg hunt to every Modelo Continente supermarket.
Integrated within the client’s mobile app, users can search for specific products and use them as markers to unlock AR interactions with the Easter Egg and the selected product.
By participating in this AR gamification journey, customers can enjoy an engaging experience while earning exclusive promotions, creating a fun and rewarding shopping adventure.